You know when a model has become a super model when they start causing traffic accidents, literally!!
Israeli model Esti Ginzburg’s picture on the billboards is the reason why several accidents are taking place in Israel. Several drivers have accused Esti’s hotness in the big ass board for distracting them from the road ahead. And how can they be possibly wrong with a beauty like that!
Check out this billboard:
The board was posted there by April Corporation, and they have received several complaints. For instance, one complaint read- "You can’t plaster a girl like Esti on a giant billboard and think people will ignore it. It’s impossible. No one is really watching the road, only the billboard.”
Another complaint states- “One complaint reportedly read: “You can’t plaster a girl like Esti on a giant billboard and think people will ignore it. It’s impossible. No one is really watching the road, only the billboard.”
Regarding the vast complaints April Cosmetics has decided to request people to drive safely rather than removing her huge body. Guess they are happy that the ad is successful, fuck safety, right!
A study was conducted by Dr. Victoria Gitelman, Dr. David Zaidel, Dr. Etti Doveh and Ran Zilberstein of the Technion where they looked at the effect of large billboards on the Ayalon Highway, a major roadway in Tel Aviv, over three different time periods. In all three of the cases, the conclusion was simple. Using attractive and hot babes may be productive to the company, but it results in distraction for the people driving.
26-year-old hot Israeli model Esti has appeared in 2009,2010 and 2011 Sports Illustrated Swimsuit Issue and also appeared in the various international ad campaign. One may even agree that she is the hottest model around. Being in an accident because of Esti’s hotness??? Worth it!